I want a refund, please...[SIEđź’ˇ]
It was not the subject line I wanted to see right after Christmas, that’s for sure..."I want a refund, please."
A customer had bought Theme Day Planning Method, gone through the entire course in a couple of hours (downloaded everything), and then asked for her money back.
The reason?
Theme Day Planning was nothing “new”.
I took a deep breath and realized I felt really bad for her.
Not because the course isn’t up to par…but because I knew exactly how she felt.
She was searching for a magic bullet. A secret sauce. An easy way out of her problem.
And she was still searching outside herself instead of implementing what she’d already learned.
I’ve been there so many times. It’s frustrating, disheartening, and exhausting.
You spend money and time trying to find something that’s easy and quick; a plug-n-play solution to your income and marketing woes.
And why wouldn’t you? That’s what so much marketing out there promises.
But at some point you have to realize if you keep having the same problem, and nothing external seems easy or “new” to fix it - then you should be looking at why YOU keep having the same problem.
The conversation made me realize I was missing a key step in helping my students - and that is teaching perseverance when it's not "easy".
READ MORE ABOUT HOW I RESPONDED →
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TIPS TO WORK BETTER
1. Are you a micromanager? Are you sure? Here's a great article about Managing vs. Micromanaging, what's so bad about micromanaging, and a list of signs that just maybe you might be one. As entrepreneurs (especially solopreneurs) it can be hard to trust your team. Read more about how to let go.
2. If "do social media better and more consistently" is on your list this year (is it ever NOT on the list?) - then here's a quick rundown from Neil Patel on the essential stats you have to track to know if your strategy is working. Watch now.
3. I love the Why Are We Shouting Podcast (I've been a guest) - and Jill's episode this week was around her playing with ChatGPT and being shocked at the results it was giving her around mom entrepreneurs. Listen now (11min).
TIPS TO LIVE WELL
1. If you're exhausted by the polarizing ideologies and beliefs that are getting louder and louder in our experience - you might find this interesting piece on collective narcissism thought-provoking. It explores how ideological groups are becoming increasingly extreme and how to better contemplate when our own narcissistic tendencies come up. Note: this is a non-biased article that talks about everything from political groups to sports teams from an objective standpoint. Read more.
2. Who wants to be able to concentrate better? **raises hand**. This article talks about what concentration is and the factors that affect it (Hint: the top factor is distractions), plus how to improve it. Read more.
3. If you've been on my list a while now, you know I love stretching and finding simple ones I can fit into my day. If you love stretching too, you need to know Joe Yoon of @joetherapy. Check out his video on quick and easy stretches to do while sitting at your desk. Watch now.
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