Understanding the key differences that make Pinterest unique as a digital marketing platform, why Pinterest is not social media, plus 5 steps for a Pinterest marketing strategy.

Discover how fresh Pins on Pinterest boost your marketing while saving time. Learn intentional productivity strategies for busy entrepreneurs.

Learn the 9 key essentials any Pinterest account manager or virtual assistant must do for success - If you’re a virtual assistant looking to add Pinterest management as a service, or you’re a business looking to hire someone to manage your Pinterest marketing, you need to know these Key Performance Indicators (KPI's).

How do you know which metrics really matter when it comes to your Pinterest marketing strategy? One of my favorite things about Pinterest is it’s NOT traditional social media. Followers, likes, comments, etc. haven’t really mattered since 2014 and it’s truly the “introvert’s platform”. What other metrics should I be paying attention to as an online entrepreneur?

10 ideas for how you can create a Pinterest sales funnel for your products! For e-commerce, Shopify, and Etsy store owners. While I don’t advocate giving away stuff for free as a product seller, there are lots of ways you can replicate this idea of an opt-in funnel to create more sales and customers with your website traffic.

If you’ve been confused - or downright afraid - to try Promoted Pins, this blog is going to walk you through everything you need to know to run your first paid ad on Pinterest for your small business or online store.

How to use your email list to set up a custom audience for retargeting your followers on Pinterest. Don't miss this key step to optimize your Pinterest profile for paid ads!

How to know if your Pinterest marketing strategy is working for your business. Learn the 5 key elements of your strategy, like Pinterest best practices, determining metrics for success, how to look at your Google Analytics and more.

If you sell products (vs. services) as part of your business, Pinterest can do so much more than drive traffic to your website - it can drive sales through Shoppable Pins. With the variety of new e-commerce tools Pinterest has developed for online stores, it becoming the best place for your customers to get inspired and shop.

Email marketing for entrepreneurs is one of those things in small business that is super necessary but difficult to do right (at least at first). Read why I switched back to ConvertKit after a painful lesson with another email service provider that went wrong.

Learn how to quickly add a custom segment in Google Analytics so you can track exactly what traffic you're getting from Pinterest. Having this knowledge is a key part of understanding if your Pinterest Marketing Strategy is working for your small business.

Discover the power of Pinterest and online quizzes to skyrocket your email marketing list with our expert tips and strategies. Boost engagement, drive traffic, and convert leads for your small business.

Learn the 5 key points to establishing a trustworthy online presence for your business. If you are a service-based business, you likely have the trust hurdle to overcome with potential clients. They are making tough business decisions about what to invest where, and you are there to provide direction, support, and expertise. 

Get the eBook to learn the 9 things a social media manager should be doing for your small business to see results! There's no denying that social media is an essential part of any small business's marketing strategy. We've all seen marketing done right, and seen the fall out of when it goes wrong...